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PIA Press Release

Region 8 women top men in getting info from media forms

Tacloban City (13 December) -- Region 8 has the distinction of having its female constituents get their knowledge and information from all forms of media, topping the shares of males.

This is the result of the 2003 Functional Literacy, Education and Mass Media Survey conducted by the National Statistics Office.

Of the 1,333,000 male and 1,223,000 female respondents in Eastern Visayas, 55% of the women and 47.9% respondents report getting knowledge and information from television.

Television is the most relied upon media form as provider of knowledge and information in Eastern Visayas. One reason for the popularity of television is its arresting features: multi-channel and multilingual. Besides, television offers a variety of topics, issues, field news, commentaries, entertainment and 24-hour programming.

The FLEMMS revealed that 52.9 % of the women respondents in Eastern Visayas rely on the radio for knowledge and information while 47.0 % the men respondents listen to the radio for the same purpose.

When asked how frequently they listen to the radio, 54.8 % of the respondents in Region 8 said they listen to the radio everyday, 18.2 % listen 2x or 3x per week, 11.0 % listen once a week while the remaining 16.0 % seldom listen or do not listen at all.

Only 27.6 % of the male respondents while 34 % of the female respondents read the newspaper as a source of knowledge and information. It is interesting to note that 61.6 % of the respondents in Region 8 read the newspaper. Only 16.5 % read the newspaper everyday while 39.1 read very seldom or not at all.

It is surprising to note that for all the regions, except the National Capital Region, more females said they sourced their knowledge and information from the computer/internet. For Region 8, 12.9 % of the male respondents and 15.6 % of the female respondents considered computer/internet as the main source of information and knowledge.

Moreover, for Region 8, more females stated they got their information and knowledge from magazine/book, tapes (VHS, VCD, DVD), movie, play and similar shows, interpersonal, signboard and poster, town crier, brochure/flyer and others. (PIA 8) [top]

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