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PIA Press Release
2007/09/19

Ilocanos give warm welcome to PCSO's twin services

by Cristina Arzadon

LAOAG CITY (19 September) -- Ilocanos came in droves for the first free medical and dental mission and concert that the Philippine Charity Sweepstakes Office offered on September 15 under the third leg of the Walang Kupas Roadshow.

The road show is a year-long creative campaign designed to promote PCSO products and services. Laoag was the third stop of the road show, which kicked of in Cauayan, Isabela followed by Dagupan City in Pangasinan.

Darcy Geronimo, PCSO's publicity staff, described the twin events as successful based on the participation of residents during the separate activities.

"Both events went well. We thank the leadership of both the city and provincial government for hosting our group," Geronimo said.

Laoag Mayor Michael Farinas failed to grace the events as he led the city's department heads for an official trip to Baguio City.

Farinas, however, delegated other city government officials to ensure that the PCSO affair was well-coordinated.

The PCSO linked up with the Philippine Information Agency in identifying areas around the country that would receive services ranging from a free medical mission and a free concert that features original compositions of local bands that had helped capture the PCSO's role through their songs.

The 29-member medical and dental team provided service to at least 1,160 clients composed of 558 adults and 468 children for the medical component and 134 patients for the dental service.

The PCSO likewise handed out free over-the-counter medicines ranging from multi-vitamins, analgesic and pain reliever.

Dozens of remaining boxes of medicines were given to the City Health Office for its continuing health care program.

Acting Mayor Sonia Siazon, who formally welcomed and opened the evening concert on behalf of Farinas, stayed through out the three-hour event.

At one point, Siazon even jammed with the JC Radio band, the featured group during the concert, belting out Yeng Constatino's hit song Hawak Kamay.

The agency's medical mission has proven to be an effective health intervention mechanism providing the less fortunate with access to basic medical services.

It also served as a launching pad for introducing other services and functions that the PCSO performs for its clientele.

The program is also meant to increase public appreciation and patronage of PCSO revenue activities like the state-sponsored lotto, small town lottery and Keno. The numbers' games have generated the funds needed to spur the agency's service mandate. (PIA) [top]

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