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PIA Press Release

Feature: Longganiza festival, a tourist crowd drawer in annual Vigan fiesta

By Freddie G. Lazaro

VIGAN CITY (6 February) -- It was another milestone for this country's historic World's Heritage City as its Longganiza Festival drew attractions among thousands foreign and local tourists and visitors during this year's annual city feast slated from January 19 to 29, 2008.

It was the 6th Longganiza Festival since it was launched in 2002 during the 1st anniversary of the Vigan Cityhood. The festival coincided with the cityhood anniversary of Vigan held every 22nd of January. This year, it was its 7th year of Vigan cityhood.

The longganiza festival is derived from the well known longganiza product (native pork sausage) of Vigan, a century old product and livelihood of the Biguenos and recognized by the Department of Trade and Industry (DTI) as the city's One Town One Product (OTOP).

"We continue to realize the longganiza festival as we continuously promoting and improving our longganiza product (native pork sausage) to meet its demand quality in the local and foreign market," Vigan City Mayor Eva Marie Singson Medina said.

"This year's longganiza festival is very different from its previous presentation due to some modifications on its highlights" she added.

Aside from the usual highlight of the event - the Longganiza Street dancing competition; an "X'treme Longganiza Challenge and the new Longganiza music were launched.

The 'x'treme longganiza challenge was a team competition with three levels such as preparation, cooking and eating, while the newly composed Longganiza music was played during the street dancing and was dance by all the participants.

All the levels of the "x'treme" longganiza challenge were adjudged through greater production with in the specific allotted time.

"Through this "x'treme longganiza challenge," we will show how hygienic in the preparation of our very own Vigan Longganiza as the actual and proper attire of the longganiza makers were shown", she explained.

"We'd launched the Longganiza music to have the identity of our Vigan Longganiza. Our longganiza music is an instrumental sound composed by the "Kadangyan Band" using indigenous musical instruments like bamboo, drums and others," she stressed.

Through the years since longganiza festival launched in 2002, the preparation and packaging of the Vigan's longganiza continuously improved. Its demand in the market became great as it already seen in the big super market in the local and national level. (PIA Ilocos Sur) [top]

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