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PIA Press Release
2010/01/16

Gov't taps arts and culture in climate change info campaign

by Lito Dar

Baguio City (16 January) -- The National Commission on Culture and Arts (NCCA), through an inter-agency program of President Gloria Macapagal Arroyo, is now also a part of the government advocacy on Climate change.

According to NCCA Executive Director Cecile-Guidote Alvarez, NCCA is part of the communication task force of the recently created Climate Change Commission chaired by the President. Through arts like painting, poem, song and dance, they are sharing the consequences or danger that the country may or has already experienced because of climate change and on how the whole country to work as one in saving the environment, the country, and the whole world against climate change.

Alvarez stressed that scientists confirmed that the Philippines is the one of the top 12 countries that is most vulnerable to climate change. "All scientists tell us that we are one of the 12 most vulnerable countries to disappear, impacted, devastated, or damaged by climate change, hindi man tayo ang may sala, kailangan nating kumilos, kasi tayo ang talagang apektado, nakita naman natin ang nawaldas na buhay at kabuhayan, nuong huling nagdaan na kalamidad, Kailangan talaga mas mabuksan pa ang kamalayan ng ating mga kababayan, everybody has a responsibility," Alvarez said.

Alvarez explained that through culture and arts, we can advocate climate change not only through tri-media but even "hexa-media", through community performances, radio, TV, web (internet), comics and cinema or theater, all aspects of art's discipline.

NCCA has already made a "radio nobela" on climate change, which is airing over DZRH trough the program "Radyo Balintataw." Alvarez said they are giving free-copies of this to schools and that they are also willing to give a free-copy of the said "radio nobela" to any radio station that is willing to utilize it as a public service.

The NCCA, in partnership with the group Earth Savers, also produced a 3-hour Climate Change Special on TV. This was composed of original songs performed by two blinds, a tenor and a soprano, dances performed by cripples and visuals showing the effect brought by typhoon "Ondoy", burning and destruction of forests, rising of sea level, drought and other climate change ill-effects.

Through this TV special, "musika ang naging daan para umabot sa ating kamalayan na ganito pala ang mangyayari, ang epekto ng climate change," Alvarez said. She added that they have comics and children paintings about windmill and solar energy.

The NCCA headed Alvarez, hosted a media forum at the Baguio Convention Center to pilot the promotion of the "Ani ng Sining" 2010 International Arts Festival this Art Month of February in Baguio City. The Philippines also holds the honor of being dubbed by the Association of Southeast Asian Nations as the first Cultural Capital of Asean, for the year 2010 and 2011. (PIA) [top]

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