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PIA Press Release

Leyte highlights best products at OTOP Visayas Island Fair

Tacloban City (November 20) -- On display at the ongoing 5th OTOP Visayas Island Fair are the best OTOP products of the province of Leyte.

Department of Trade and Industry Leyte Director Ed Belas informed the Philippine Information Agency that among the Leyte OTOP products on display are Leyte antique furniture, processed food and handicrafts.

The province of Leyte OTOP producers joined the other entrepreneurs from the different corners of the Visayas Island in showcasing the local goods for sale at the Visayas leg of One Town One Product (OTOP) which runs at SM City Cebu from November 17 to 21, 2010.

Director Belas said that the marketing event is focused on the OTOP products of various municipalities in the Visayas highlighting the tourism and market potentials of Central Philippines which attracts more than half of foreign tourists in the country.

An intra-regional exhibit like the OTOP Visayas Island Fair is a good opportunity to showcase the best of the Visayan Islands, Director Belas said.

OTOP promotes entrepreneurship and create jobs in the countryside. It encourages the Micro, Small and Medium Enterprises (MSMEs) to produce and market distinct products or services using indigenous raw materials and local skills of every municipality or city.

While the Department of Trade and Industry (DTI) is the project's marketing arm, OTOP is a "collaborative" effort of all sectors in the society, with local government units (LGUs) as the lead, Director Belas added.

Executives of the Local Government Units (LGUs) take the lead in identifying, developing, and promoting a specific product or service which has a competitive advantage.

The Department of Trade and Industry (DTI) through its Provincial Offices assist the LGUs in identifying the specific product and coordinated other forms of assistance from other government agencies such as the Departments of Agriculture (DA), Environment and Natural Resources (DENR), Interior and Local Government (DILG), Science and Technology (DOST), Tourism (DOT) and the Technical Education Skills Development Authority (TESDA), among others. (PIA 8) [top]

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