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PIA Press Release

Foundation launches "Telecentre Women: Digital Literacy" campaign

Tacloban City (November 27) -- One of the highlights of the 6th Knowledge Exchange Center for Community eCenters which was held on November 24 to 25, 2010 at the Cabu Parklane International Hotel, was the launching of the "Telecentre Women: Digital Literacy Campaign," which aims to bring functional digital skills to women in grassroots communities.

The essence of the campaign is to meet the ICT needs of women in the different roles they play.

The launching which coincided with the first foundation day of the Foundation, shall involve major activities throughout the year 2011, such as recruiting and building capacity among one million Telecentre Women from rural areas in the developing South.

Another major activity is the recruitment and incentivizing the involvement of 50,000 Fair Mentors from the corporate sector and the academe to mentor, train and supporting the Telecentre Women.

The third major activity is the recruitment and awarding of 25,000 telecentres that would run the Campaign and last but not the least is the designing, developing and implementing curriculum that meets the needs of the Telecentre Women.

A line-up of support activities shall be in the offing to enhance and support The Campaign.

The unique components of the Campaign are: telecentre women; Women Mentors; and Women Ambassadors

The Campaign will cater to the needs of the telecentre women, or women in underserved communities that telecentres serve all over the world. Setting it apart from the usual programs for women empowerment is the fact that women-achievers in the corporate sector and the academe (both professors and students) are set to be the mentors. They will teach the women from the grassroots level the basics of working a computer, including a variety of commonly used software.

In the pipeline, too, as part of the Campaign, are regular activities throughout the whole of 2011 to celebrate the achievements of Women Ambassadors, or women who have notable achievements in their chosen fields and careers.

The launching was attended by the Foundation Board of Trustees and International Advisory Council, the Foundation team, and representatives from PhilCeCNet, Intel, KenTel and the Prime Minister's Department of Malaysia. (PIA 8) [top]

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