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PIA Press Release

Ateneo launches newest addition to Davao's airwaves

by Janeth Parreņo

Davao City (22 January) -- Last January 14, 2008 Ateneo de Davao University's first radio station, Blue Knights FM was launched. This project was spearheaded jointly by the Humanities Division and Engineering and Architecture division.

The station will air on DXGN-FM 89.9 from 11:00 AM-1:00 PM daily. It carries out the vision of Bishop Thibault Media Center, In. (BMTG) "to communicate to the world of life and truth right into the marrow of the social bone and into the center of community life through its three-fold objectives: information, production and formation."

Blue Knights FM aims to provide useful information and messages of truth, justice and love as seen through the light of the Church's teachings to the people of the Archdiocese of Davao and the neighboring provinces.

It also aims to foster Christian and Ignatian values and develop social civic, religious responsibility and good citizenship among its listeners and provide is audience with programs hat inform, educate and entertain.

Audiences can expect live shows, advocacies, community news, drama, trivias, evangelization and public service announcements, to name a few, on their plan for the coming months.

Blue Knights FM will reach audiences from all over Mindanao and will reach places like Mati and Saranggani.

This station primarily serves as a venue and laboratory for the graduating students' on-the-job training for both the Humanities and EA division students.

The Mass Communication students will have the radio program as their exposure to formulate, prepare and deliver viable radio program scripts, to go on air, to analyze radio market trends and common practices, to sell the program to the public, and eventually provide an over-all supervised-management of the radio program.

The Engineering and Architecture students will have the needed exposure for a supervised-mechanical electronic and electrical training with DXGN-Fm station.

This school-based station hopes to showcase the works of students, fill the generation gap and share examples of student excellence to, not only the whole of the Davao community, but also beyond it. (PIA/ADDU) [top]

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