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PIA Press Release

ASEAN makes progress on ASEAN digital broadcasting implementation

Manila (25 November) -- ASEAN Member States met to further discuss policy, technology and content issues in regard to the implementation of digital broadcasting in the region.

The 7th ASEAN Digital Broadcasting (ADB) Meeting, co-chaired by Brunei Darussalam and Singapore in Bali, Indonesia on 18 November 2008, successfully concluded with officials agreeing to set up an Interactive Compliance Centre (includes testing of interactive applications in set-top boxes, creating and exchange of interactive applications and training).

Member States recommend that fees should not be imposed on Free-to-Air broadcasters for the use of MPEG4-AVC technology.

Recognizing the importance of using the broadcast technologies to issue early warning systems, Member States agreed to set-up a study group on the Early Warning System on the digital TV platform.

Member States agreed to discuss with the European Union to collaborate in digital terrestrial broadcasting deployment.

Member States aim for early digitalization to reap the benefits of the digital dividend and to ensure that terrestrial broadcasting remains relevant in the face of competition from mobile and internet TV.

Recognizing that Member States are at different stages of digital TV implementation, Member States recommend that ASEAN adopts a phased approach towards Analogue Switch-off.

Member States also underscored the importance of public education and capacity building in preparation for digital roll-out and that there was much scope for sharing of best practices among ASEAN countries.

Noting the different levels of expertise on HD production, Member States agreed to set-up a virtual HD Training Centre to serve as self-help resource to equip members with the necessary skills set for HD production and to collaborate through co-productions.

Taking into account the experience of ASEAN Dialogue Partners, namely China, Japan and Korea, India and European Union in digital broadcasting implementation, ASEAN agreed to engage them for capacity building on content production on HD. (PIA-MMIO) [top]

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